Hello, I'm Hong! I specialize in turning complex business challenges into simple, delightful user experiences. Let's connect!
AI ad manger | Campaign Data Visualization Dashboard
Lead Product Designer for redesigning the campaign analytics dashboard of an ad platform— served 80k+ advertisers, saved 27% time, projected boost efficiency by 120%, and won multiple international golden awards
AI ad manger | Campaign Setup Flow Redesign
Lead Product Designer for the redesign of the ad creation experience on an ad platform — improved user satisfaction by 36% and reduced average ad creation time by 43%
Hero | A smart fitness app for beginners
Lead Product Designer for a fast-growing startup, delivering personalized user and community experiences — drove 150k+ user growth in 7 months and earned industry recognition
Mystery Science | A new vocabulary learning experience
Lead Designer for a new K-6 vocabulary learning product, driving end-to-end UX design and research from scratch, impacting 60K+ new users
AviGuide | Unlock personalized flight experience
Lead UX Designer for a mobile flight assistant combining AR navigation and VUI to enhance user experience